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infoCommUnity Workshop 1Wednesday, January 18, 2012 from 9:00 AM to 5:00 PM (GMT+0800)Singapore City, Singapore |
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Event Details
Who Should Attend?
If you have been tasked to drive your organisation's social media efforts and are trying to figure out how to approach the issue, this is for you. You do not need to have a technical background but we would recommend a good dose of enthusiasm to learn and share with other social media practitioners regarding their successes as well as issues they faced when implementing social media strategies.
The objective of infoCommUnity is to use Social Media to provide impetus for organisational change that can drive internal engagement with members / employees and external engagement with people / customers. This workshop will also provide a platform to gather support for meaningful causes, including developing a best practice code such as a digital quotient for organisations.
Workshop 1 will be held on 18 January 2012 and Workshop 2 on 21 March 2012. These workshops will culminate in an infoCommUnity Convention on 21 May 2012.
Further reasons you should attend?
Participants from Not-for-profit organisations and Voluntary Welfare Organisations are eligible to enrol in a one day Social Media Immersion Program 101 developed by COMAT and subsidised by IDA at only $50 (before GST. Published rate $320). For more information / to register for this course, email boo@gridmms.com after obtaining your workshop e-tickets.
Agenda for infoCommUnity Workshop 1 on 18 Jan 2012
| Timing | Topic | Presenter/ Moderator |
| 9:00am | Registration | |
| 9:10am | Welcome | Philip Wu CEO, GRID MMS |
| Strategic Discussions on Digital Quotient for Organisations – Common Initiatives. Civility Code, Collaboration | ||
| 9:20am | Minister Chan Chun Sing's Speech from the infoCommUnity CXO Conference. | |
| 9:30am | Digital Quotient for Organisations Learnings from DELL - 'Best Practice' checklist for organisations who wish to develop their social media direction and processes. |
Peter Lye Senior Marketing Manager,(Consumer, Small & Medium Business), DELL |
| 9:50am | Discussion: 5 possible best practices for Singapore Organisations. |
Moderators |
| 10:30am | Break | |
| 10:45am |
IDA People Sector Transformation Programme IDA Resources for promoting the adoption of infocomm technology within People Sector Organisations. |
Lee Boon Seng Consultant Technology & Planning Group, IDA |
| 10:55am |
Raising Donations via the Internet for Meaningful Causes Increasing depth or relationship with patrons as well as service recipients through the use of social media. |
Aseem Thakur Founder, Give.sg |
| 11:25am | Discussion: Possible collaboration initiatives that will meet the needs of VWOs, Commercial Organisations and Government Organisations. e.g. fund raising and doing social good. |
Moderators |
| 11:55am | Lunch Break @Sky Terrace | |
| Social Media Training: Crowdsourcing, Depth of Relationship with Patrons, Crisis Management | ||
| 1:00pm | Collaborative Innovation - Crowdsourcing Fundamentals Insights from case studies and keys to success from organisations who have deployed crowdsourcing as part of product/service development or stakeholder engagement. |
Prakash Somosundram Social Media Director, Yolk Pte Ltd |
| 1:30pm |
Incentivising the Net-savvy Youth to Support Your Organisation How do you get young people interested in your causes, products and services in this age of social media? If that's difficult enough, how do you then get them on their feet and involved with your organisation's activities? Advertising on social media is not the same as buying a print advertisement on a newspaper! Learn how to leverage easy-to-use innovative tools to mobilise your target audience towards action in a cost effective and efficient manner. |
Althea Lim CMO & Co-founder, Gushcloud.com |
| 2:00pm | Panel Discussion 1 | Moderators |
| 2:30pm | Break | |
| 2:45pm |
Measuring Social Media 101 Learn how to leverage easy-to-use innovative tools to mobilise your target audience towards action in a cost effective and efficient manner Ever wonder how to justify spending time and resources in Social Media for your organization? Proper measurement of your Socila Media efforts would be a good way. In this session, you will learn more about the different metrics that organizations use as well as some case studies. |
Kesavan Nair |
| 3:15pm |
The new 5 essential elements of Crisis Communications in the era of Social Media Sharing on keys successes of organisations who have established platforms effectively to manage crisis communication through social media. |
Justin Principal Consultant/Trainer |
| 3:45pm | Panel Discussion 2 | Moderators |
| 4:15pm | Closing Address | Philip Wu CEO, GRID MMS |
| 4:30pm | End | |
When & Where
*SCAPE 2 Orchard Link,
#04-01 GRID New Media Studios,
Singapore City,
237978
Singapore
Wednesday, January 18, 2012 from 9:00 AM to 5:00 PM (GMT+0800)
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Hosted By
Grid MMS Pte Ltd
About infoCommUnity:
A unique ground up initiative by Grid MMS Pte Ltd. Starting from 17 Nov 2011 through 21 May 2012, this programme invites Social Media Practitioners to form a network where they can learn from each other and also explore initiatives to use Social Media collaboratively for good.
Since the CXO Conference on 17 Nov 2011, 2 more workshops on 18 Jan and 21 Mar 2012 for social media practitioners in Singapore were conducted. During these workshops, participants have collaborated to finalize a "Digital Quotient for Organisations", which will be presented to CXOs invited to the infoCommUnity Convention on 21 May 2012.
Join the infoCommUnity Group on LinkedIn and our Facebook page https://www.facebook.com/infocommunitysingapore
GRID MMS is a Social Enterprise that seeks to develop young people through sustainable new media projects and business models deployed across multiple media platforms. It presently manages a 10,000sqf New Media Academy at *SCAPE.
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